At Cuttlefish Ink, we are trained in creative problem solving and idea generation and frequently put these skills to use for our clients. As expert facilitators we are often asked to plan and facilitate internal brainstorming sessions for brand teams facing marketing challenges, including those outside the traditional scope of public relations.  By constantly exposing ourselves to creative idea thought-leaders and presentations by industry experts, we also keep our fingers at the pulse of the latest trends on which our clients can benefit so we can consistently develop breakthrough creative communications strategies and ideas.  Ultimately, our approach to generating ideas leads to powerful media coverage that educates the public about our clients.